Case Study: JBS Associates achieves 323% ROI and secures 7 tier-1 accounts with Cognism Prospector

A Recruitment Agency finds and secures key accounts in emerging markets across the world

JBS Associates, a recruitment firm specialising in emerging and frontier markets, faced the challenge of reaching clients in regions with limited and quickly outdated data; LinkedIn proved ineffective and non-scalable for their outbound needs. To address this, JBS Associates turned to Cognism (using Cognism Prospector) for more reliable, up-to-date contact data and targeted outreach.

Cognism implemented Cognism Prospector to build targeted personas and run tailored campaigns across 23 emerging markets, producing a 56% increase in email read rates, securing 7 tier-1 accounts and delivering a 323% ROI. Cognism also provided ongoing customer success support and an intuitive platform that helped JBS Associates scale their outbound efforts and close high-value contracts.

JBS Associates

Jonathan Stokes

Managing Director