Case Study: Amnesia boosts digital ticket sales and fan engagement with CM.com

Amnesia boosts ticket sales across 160 nights a season with CM.com

Amnesia, a renowned nightclub in Ibiza with over 50 years of history, faced the challenge of modernizing its manual and basic digital ticketing system to improve global fan engagement and data ownership. To evolve its operations, Amnesia partnered with vendor CM.com, adopting its integrated ticketing and marketing platform.

CM.com implemented a sophisticated, fully branded ticketing solution that included email and SMS marketing tools, merchandise add-ons, and advanced reporting. This allowed Amnesia to engage fans year-round, personalize communications, and retain control of its customer data. The partnership resulted in two bumper seasons of increased ticket sales and provided the club with real-time data for better management decisions, with Amnesia's team describing CM.com as feeling like another department of their company.

Amnesia