Case Study: Alura cuts daily complaints to zero with CloudTalk

Alura Cuts Daily Complaints to Zero with CloudTalk

Alura, Brazil’s largest technology education ecosystem, runs a fully remote CX and CXOps operation supporting thousands of B2B clients. Before switching to CloudTalk, its telephony system caused frequent login issues, dropped calls, unreliable data, and poor support, making daily communication difficult for the team.

To solve this, Alura implemented CloudTalk’s cloud telephony with IVR, Slack workflow automation, call tagging, and native HubSpot and Freshdesk integrations. CloudTalk improved call routing, visibility, and reliability, helping Alura cut daily complaints by 100%, reduce missed calls, and streamline operations with accurate call logging and faster team coordination.

Alura

Nathalia Gontijo

CXOps Specialist