Case Study: Aira unifies sales and support with CloudTalk

Aira Scales with Unified Sales & Support

Aira, a fast-growing climate tech company building and servicing heat pumps across Europe, needed a better way to manage customer communications as sales and support scaled quickly. After starting with CloudTalk for outbound sales, the team realized its siloed tools were causing missed calls, stale leads, and a lack of visibility across the customer journey.

CloudTalk provided Aira with a unified communication platform that connected sales, support, installation, and other teams through power dialing, CRM caller recognition, call flow automation, and API/data exports. As a result, Aira achieved 100% CRM visibility on inbound calls, sped up follow-up by 3x with SLA-based ticketing automation, reduced missed calls, and gained a single view of the customer lifecycle from first contact to long-term support.

Aira

Marc Peace

Senior Project Manager