Case Study: The Daily Caller achieves 10x mobile revenue and 3x affiliate click traffic with Cloudflare Ampersand

The Daily Caller - Customer Case Study

The Daily Caller, one of America’s largest and fastest-growing news publications with about 20 million unique visitors and nearly 100 million monthly pageviews, needed faster mobile delivery, reliable security, and better monetization as traffic scaled. AMP improved load times and pageviews but blocked third‑party JavaScript, preventing link monetization, while growing popularity increased bandwidth costs and exposure to DDoS attacks.

By adopting Cloudflare’s Ampersand to host AMP on the publisher’s domain and integrating VigLink via server‑side APIs, Daily Caller regained link monetization on fast AMP pages; Cloudflare’s CDN (115+ data centers) and DDoS mitigation also reduced latency, saved bandwidth, and kept the site online. In the four weeks after deployment Daily Caller recorded a 3x rise in mobile affiliated click traffic and a 10x increase in mobile revenue.

The Daily Caller