Case Study: Coupert blocks millions of automated attacks and boosts site performance with Cloudflare

Coupert blocks 3 million automated attacks monthly with Cloudflare

Coupert, an online shopping assistant with tens of millions of global users, faced challenges from sophisticated automated attacks like credential stuffing and API abuse, which harmed site performance and merchant trust. Their fragmented security stack could not scale, and poor content delivery in regions like Japan and South America was affecting user retention. They turned to Cloudflare for a more robust solution.

By implementing Cloudflare's Bot Management and Advanced Rate Limiting, Coupert decreased malicious bot traffic by 75%. Cloudflare's CDN also cached approximately 1 TB of data daily, improving static asset load times by 40% on average. Overall, Cloudflare now blocks over 3 million threats monthly, reduced Coupert's incident response time by 30%, and cut yearly infrastructure costs by 20%, achieving ROI within six months.