Case Study: ResQ Club achieves faster sales growth with Close CRM

The unique sales process ResQ Club uses to power their mission to zero food waste

ResQ Club, a Finnish Sustainability/FoodTech company, uses its platform to connect restaurants, cafes, and grocery stores with consumers to reduce food waste. As the business scaled, its seven-person sales team struggled with Pipedrive and separate tools like Trello to manage workflows, customer data, and calling, which slowed down sales operations and made it harder to handle inbound signups and outbound outreach efficiently.

Close CRM replaced that fragmented setup by bringing sales process management, customer data, automated Workflows, and calling into one tool. With Close CRM, ResQ Club simplified migration, improved team adoption, and sped up sales work; over six years, the company grew from 2,000 to 3,000 partner businesses, a 50% increase, while expanding into new segments like flowers and into Germany.

ResQ Club

Venla Wiik

Sales Manager