Case Study: Krossover achieves 10x sales outreach and bigger pipelines with Close CRM

Krossover - Customer Case Study

Krossover was using Capsule CRM but found it couldn’t track or integrate call and email activity, forcing reps to manually document interactions. That manual entry made sales data unreliable, obscured what it took to convert leads, and prevented the team from scaling high-volume outreach.

They switched to Close for its built-in call/email integration, API, call recording, powerful search and custom fields (with responsive live support). Close eliminated manual data entry, increased rep outreach by 10x, provided clear conversion metrics (so they know how many calls produce opportunities), and delivered larger pipelines and more revenue.

Krossover