Case Study: Vida Health (virtual healthcare company) achieves 50% boost in marketing productivity with ClickUp

Vida Health Boosts Marketing Productivity by 50% with ClickUp

Vida Health, a virtual healthcare company that delivers on-demand coaching and programs through an app and clinical network, was rapidly scaling its B2B and B2C marketing efforts and found its legacy stack (Jira, Asana, Airtable, Google Sheets, Slack) created silos, redundant work, and excessive meetings. To standardize project management and regain visibility, Vida Health evaluated and adopted ClickUp’s project management platform.

ClickUp centralized Vida Health’s work across demand generation, marketing operations, content, and events using Docs, Dashboards, Forms, Gantt charts, Recurring Tasks and integrations, eliminating tool sprawl and manual processes. As a result, ClickUp helped Vida Health boost marketing operations productivity by 50%, save about 1 hour per week searching for documents, and reclaim more than 8 hours per week in meetings, while improving cross-team collaboration and RFP reporting.

Vida Health

Alaina Maracotta

Event Marketer