Case Study: DHL achieves 109% more conversions with ClickThrough Marketing's TV sync paid social campaign

DHL boosts conversions by 109% with ClickThrough Marketing

The customer DHL faced a challenge with stagnant performance and low conversion rates in its paid social advertising, following necessary price increases that impacted sales. ClickThrough Marketing's Paid Social team identified this issue, which was also reflected in DHL's organic performance.

ClickThrough Marketing implemented a TV sync campaign that aligned DHL's pre-loved item creative with the popular show Love Island, ensuring ads reached an engaged audience. This solution, paired with imaginative copy, resulted in a 109% increase in conversions and a 54% decrease in cost per acquisition (CPA) for DHL.

DHL