Case Study: MobilityWare achieves streamlined LiveOps, higher player engagement and revenue with CleverTap

MobilityWare makes evergreen games with streamlined LiveOps

MobilityWare, a leading casual and puzzle mobile game developer behind titles like Destination Solitaire and Jigsaw Puzzle, needed to sustain player retention and monetization on a shoestring LiveOps budget amid a competitive, privacy-shifting market. After initial user acquisition phases, their established player base risked churning without efficient, low-overhead ways to run events and personalized re-engagement.

By adopting CleverTap’s platform—using remote config, A/B testing, lifecycle messaging, segmentation and rapid prototyping—MobilityWare deployed dynamic themed events and personalized communications with minimal engineering effort. The result was double-digit gains in session lengths and return rates, up to 50% increases in monetization from targeted promotions, and much greater operational efficiency, enabling complex LiveOps to be run by a single person.

Mobilityware