Case Study: Udacity achieves a 15% shorter deal cycle and 10% lower churn with Clari

With Clari, Udacity has decreased average deal cycle length by 15% and churn by 10%

Udacity, led by Interim CRO & VP of Global Revenue Operations Ben Merkley, faced lengthy deal cycles and inaccurate forecasting. The team had already purchased Clari, and Udacity adopted the platform to improve revenue visibility, forecasting, and sales execution.

With Clari, Udacity streamlined deal management through automation and better forecasting, making the tool part of its operating culture. As a result, Clari helped Udacity reduce average deal cycle length by 15% and lower churn by 10%, delivering measurable gains in efficiency and retention.

Udacity

Ben Merkley

Interim CRO & VP of Global Revenue Operations