Case Study: Auberge Resorts improves sales visibility and productivity with Clari

How Auberge Resorts Improved Sales Visibility and Productivity with Groove

Auberge Resorts Collection faced a lack of visibility into rep activity and low productivity in managing high-value event and group sales opportunities. Before using Clari’s Groove for Amadeus, emails and other sales activities were not consistently captured in Amadeus, making it harder to track customer interactions, understand what promotions were working, and ensure follow-up steps were not missed.

Clari implemented Groove’s insights, automated Flows, templates, and seamless integration with Amadeus and Salesforce to automatically track sales activity and streamline follow-ups. As a result, Auberge gained clear visibility into rep actions, improved workflow efficiency, and enabled faster, more consistent customer outreach; the sales team could now respond to promotions quicker, especially for high-volume small-group leads.

Auberge

Ymelda Cuello

Senior Analytics Manager