Case Study: Monterey Peninsula Regional Park District Achieves 95% Online Program Registration with CivicPlus Recreation Management

Monterey Peninsula Regional Park District boosts online registrations to 95% with CivicPlus

The Monterey Peninsula Regional Park District faced the challenge of scaling its environmental education programs with manual, walk-in registration and paper-based processes. This made it difficult to manage growth, verify program details, and empower its instructors. The district needed a centralized, digital solution to streamline operations, which led them to partner with CivicPlus and implement its Recreation Management product.

CivicPlus provided a solution that enabled online registration, private program staging, and instructor autonomy through a dedicated portal. The results were transformative: annual registrations increased by 30% to 500-600 in 2024, with 95% now completed online. Operational efficiency greatly improved, reducing seasonal staffing needs from three full-time staff to one, a 67% reduction in effort. CivicPlus's tools provided the foundation for sustainable growth and data-driven decision making.

Monterey Peninsula Regional Park District