Case Study: Boulevard achieves 100% account growth and 13x CSM coverage with ChurnZero

Boulevard doubles account growth while increasing account coverage by 13x

Boulevard, a client experience platform for appointment-based self-care businesses, needed to scale Customer Success with a lean team and brought on Will Patterson to build the function and choose a CS tool. The team selected ChurnZero’s platform for its fast implementation and ease of use for admins and CSMs, enabling rapid change management and quick onboarding across the CS org.

Using ChurnZero, Boulevard integrated customer data across support (Intercom), product analytics, and gifting tools to automate plays, trigger NPS/CSAT webhooks to Slack/Jira/UserVoice, create ChurnScores, and centralize account-level views. Those changes drove measurable impact: 100% account growth in the first year, a 13x increase in CSM account coverage, and materially improved CS productivity and scalability with ChurnZero at the core of their operations.

Boulevard

Will Patterson

Customer Experience Operations Manager