Case Study: Wise drives customer-led growth with Chattermill

How Wise Uses Customer Feedback to Drive Success

Wise, the global money transfer platform operating in 69+ countries, needed a better way to understand customer feedback as its growth made manual analysis impossible. With more than 3 million users and over 60% of revenue growth coming from word of mouth, Wise turned to Chattermill to identify the key drivers of customer experience and better inform product and resource decisions.

Using Chattermill’s text analytics and bespoke AI models, Wise was able to analyze feedback in multiple languages in near real time and integrate those insights into its internal tools. Chattermill helped Wise prioritize features based on what would improve NPS, support a more customer-focused culture, and make decisions faster and with greater confidence, contributing to its rapid growth.

Wise

James Bell

Product Manager