Case Study: Trustpilot achieves increased sales and faster scaling with Chartio

Using BI to Grow Sales and Scale Quickly

Trustpilot, a global review platform that helps consumers make informed purchases and whose revenue depends on business profiles, needed a way to quickly visualize and analyze real-time user and business data. With information split across five different databases, teams lacked a single, self-service way to explore metrics and answer product, sales, and retention questions.

By adopting Chartio as a self-service BI layer (connecting sources including Redshift), Trustpilot built shared dashboards that scale with the company and empower every department to explore data independently. The result: faster, more informed decisions; higher sales (rep teams using dashboards consistently outperformed others and the tool was rolled out across sales); streamlined onboarding; the ability to spot and re-engage inactive accounts; and improved customer retention.

Trustpilot

Niklas Stephenson

Product Manager