Case Study: British Telecom boosts employee learning and performance with Centrical

BT transforms employee learning for 150,000 staff with Centrical

British Telecom (BT) sought to reimagine its internal learning and development for its 150,000 global employees and contractors. The challenge was low engagement with existing programs and a failure to connect learning activities to on-the-job performance and business impact. To address this, BT chose the Centrical platform as a key pillar of its global learning transformation initiative.

Centrical provided a solution that integrated personalized microlearning and advanced gamification into BT's ecosystem, which included SAP SuccessFactors. This approach delivered bite-sized, relevant content to motivate employees, increase mastery, and link learning directly to performance KPIs. The solution heightened engagement and completion of activities, helped employees feel more connected while working from home, and improved the application of knowledge to work performance.

British Telecom (BT)