Case Study: adidas cuts time to proficiency by 27% with Centrical

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Preview of the Adidas Case Study

adidas cuts time to proficiency by 27% with Centrical

The global sportswear brand adidas faced a challenge in standardizing the fragmented onboarding process for its outsourced consumer service agents across more than 20 countries. They needed a platform that could engage new hires, provide team leaders with better coaching visibility, and reflect the adidas brand culture, leading them to partner with the vendor Centrical.

Centrical implemented a unified, hybrid onboarding model that divided learning into microlearning modules, observation sessions, and hands-on practice. This solution from Centrical resulted in a 27% faster time to proficiency for new hires and a 33% reduction in onboarding time. The program also saved over 30,000 training hours and $215K in annual savings for adidas.


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