Census
40 Case Studies
A Census Case Study
Guru Technologies, a SaaS productivity tools company, faced limits in scaling data access because their small Business Operations & Analytics team couldn’t keep up with requests for custom reports. They turned to Census to make data more accessible, using Census to sync data from Amazon Redshift into downstream tools like Salesforce and Google Sheets so reps could get actionable metrics without waiting.
Census implemented automated syncs and integrations (including Salesforce and Google Sheets), surfacing account health scores, product metrics in CRM, and automating financial reporting so Customer Success Managers could access needed data inside Salesforce. As a result, Census saved Guru Technologies about 8 hours per week on routine data tasks, reduced data-engineer requests by enabling self‑service, and improved frontline access to critical metrics.
Jamey Harman
Senior Analyst, Business Operations & Analytics