Case Study: Refinery Hotel achieves 22% average YOY direct website revenue growth with Cendyn

Refinery Hotel's success using Cendyn's full suite of digital services and distribution solutions

Refinery Hotel is a luxury five-star boutique property in Midtown Manhattan’s Garment District housed in the historic 1912 Colony Arcade building. Facing the challenge of staying ahead of city competitors and reducing reliance on OTAs while shifting volume to higher-rated segments, Refinery Hotel partnered with Cendyn using Booking Engine, Digital Marketing, Pegasus CRS & Distribution, and Website Design & Creative Services.

Cendyn deployed Pegasus CRS with flexible pricing features alongside its digital marketing and website solutions, enabling creative, proactive campaigns and hands-on client support. As a result, Refinery Hotel saw average year-over-year gains of 20% in booked room nights and 22% in direct website revenue, demonstrating measurable growth in direct bookings driven by Cendyn’s tools and support.

Refinery Hotel

Michelle Mu

Director of Revenue