Case Study: Rittenhouse Hotel achieves 34% increase in conversion rate with Cendyn

A 34% Increase in Conversion Rate for Rittenhouse Hotel’s Website Redesign

Rittenhouse, a historic luxury hotel in Philadelphia, needed a website that would better communicate the guest experience and stand out from the competitive set while meeting goals to boost conversion, generate a positive ROAS, and lower acquisition costs. Cendyn was engaged to redesign the hotel’s website and apply personalization technology and large imagery to deliver the right content to the right visitor faster.

Cendyn conducted audience and performance research, defined target markets and design/functionality preferences, and implemented a redesigned, personalized website experience. The Cendyn-led solution delivered measurable impact: a 34% increase in conversion rate, 24% increase in bookings, and 12% increase in revenue, helping Rittenhouse improve ROAS and lower acquisition costs.

Rittenhouse