Case Study: Taco Lulu Boosts Catering Sales with CaterZen

How Taco Lulu Scaled Catering Sales with CaterZen

Taco Lulu, a vibrant Mexican eatery in downtown Chicago, wanted to grow its catering business but was heavily dependent on third-party platforms like ezCater. Without its own online ordering system or customer database, the team had limited control over client relationships and catering sales. CaterZen helped provide the catering software and tools needed to take ownership of that channel.

With CaterZen, Taco Lulu implemented online ordering, instant invoicing, customer database management, text and email alerts, kitchen production reports, and CRM tools to support direct marketing. The result was a major boost in performance, with Taco Lulu reporting about $35,000 in monthly online catering orders directly attributed to CaterZen. CaterZen also helped reduce reliance on third-party marketplaces and gave the restaurant a more scalable, data-driven catering operation.

Taco Lulu

Michael Stadnicki

Owner