Case Study: Ariens Company accelerates hiring and improves candidate experience with CareerBuilder Applicant Tracking & Employment Screening

Improving Candidate Experience Turned Ariens’ Recruitment Strategy Around

Ariens Company, a family‑owned outdoor power equipment manufacturer with about 2,000 employees in Brillion, WI, was struggling to attract and hire quality candidates. Their career site was hard to navigate, hiring was entirely paper‑based with no applicant tracking, metrics, or formal screening process, and they faced stiff competition from larger local employers.

Ariens implemented CareerBuilder’s Applicant Tracking and Employment Screening, which automated workflows, centralized candidate tracking and communication, and provided fast, hands‑on background and drug screening. Turnaround times fell from as long as two weeks to same‑day drug screens and one to two days for background checks, improving candidate experience, enabling quicker offers, and freeing HR to focus on other initiatives.

Ariens Company

Marsha Majors

Talent Sourcing Manager