Case Study: InsightSquared empowers customer teams to build SaaS experiences with Candu

InsightSquared streamlines onboarding in minutes with Candu

InsightSquared, a sales analytics startup, faced a challenge when moving up-market to serve larger enterprise customers. Their customer success teams were powerless to adapt the product to meet these clients' complex needs, leaving them reliant on scarce developer resources and lengthy release cycles. This inability to quickly customize the user experience created a significant bottleneck for growth.

To solve this, InsightSquared used Candu, a no-code drag and drop web builder designed specifically for SaaS. The solution empowered their customer-facing teams to build and embed customized user experiences like dashboards and onboarding checklists directly into their product UI without writing code. This allowed them to rapidly adapt the product for different customers, eliminating the development bottleneck and enabling them to finally say "yes" to client requests in a timely manner.

InsightSquared