Case Study: Coalmarch achieves stronger COVID-19 communication and continuity with CallTrackingMetrics

How CTM Clients are Successfully Navigating COVID-19

Coalmarch, a provider of digital marketing and sales efficiency solutions for the pest and lawn industries, faced the challenge of quickly responding to COVID-19 while keeping clients, employees, and stakeholders informed. As the pandemic began, the company needed a centralized way to communicate updates, share resources, and maintain consistent messaging across its audience.

Using CallTrackingMetrics, Coalmarch implemented a centralized communication hub and expanded its outreach through website, blog, email, social channels, and weekly webinars. The result was stronger engagement and clearer communication during a disruptive period, helping Coalmarch support its industry with timely updates and practical guidance while staying connected to its client base.

Coalmarch