Case Study: Xpress Restoration improves lead tracking and marketing ROI with CallRail and RingCentral

Xpress Restoration's marketing transformation with CallRail + RingCentral

Xpress Restoration, a fire and water restoration company, was struggling to track leads across multiple marketing channels and understand which campaigns were driving calls. Before working with CallRail, the team relied on landlines and had to manually cross-reference call data from different systems, which made the process slow and caused important information to slip through the cracks.

Xpress Restoration implemented CallRail for advanced call tracking and integrated it with RingCentral for VoIP. The setup gave the team real-time visibility into lead sources, populated caller information directly in RingCentral, and helped reduce missed opportunities, improve call-to-close conversion rates, and lower lead acquisition costs by guiding smarter budget allocation.

Xpress Restoration