CallRail
203 Case Studies
A CallRail Case Study
Toronto Tees, a custom t-shirt printing business, faced the challenge of missing a significant number of leads because their small team, juggling both in-store and online orders, could not answer every call. Their outdated, disconnected phone systems made it impossible to manage communications effectively or offer text messaging. This led to lost sales, especially during peak times. They implemented CallRail's Lead Center to address this problem.
By using CallRail's Lead Center, Toronto Tees automated follow-up text messages for missed calls, ensuring no lead was forgotten. The mobile app allowed their key staff member to manage all calls from a single device and transfer orders for fulfillment. CallRail helped the business rescue an estimated 15-20% of their lost leads, increasing their conversion rate by about 10% and making a crucial difference to their profitability.