CallRail
203 Case Studies
A CallRail Case Study
Street Digital Media, a real estate digital marketing agency, faced the challenge of proving the return on investment from their paid advertising campaigns to their multifamily property clients. They needed to bridge the gap between their ad efforts and lead generation to demonstrate their value. To tackle this, they used CallRail's Call Tracking and Form Tracking services to gain comprehensive insight into their marketing performance.
By implementing CallRail's Form Tracking to power up their existing Call Tracking, Street Digital Media was able to properly attribute leads to specific campaigns and capture the entire customer journey. The solution provided multi-touch attribution, allowing the agency to show how their efforts generated calls and closed deals. This gave them all the data in one place to make efficient decisions and finally prove the ROI they provide to their clients, enabling them to market and spend smarter.