CallRail
118 Case Studies
A CallRail Case Study
MediaBeast, a small full-service digital marketing agency in Tampa, needed a better way to attribute, review and audit client sales and customer-service calls without overburdening its lean team. To gain granular call analytics, missed-call alerts and automated call review, MediaBeast implemented CallRail’s call-tracking platform and began using its Keyword Spotting feature.
CallRail’s tracking, analytics and Keyword Spotting automated call tagging and grading so MediaBeast can spot peak call windows (e.g., 12–2pm) to optimize ad buys, surface missed leads, and quickly qualify calls without listening to every recording. The outcome: faster quality control, improved customer experiences and more sales for clients — and an anticipated savings of potentially hundreds of hours of manual review thanks to CallRail.
Samantha Leppla
Account Manager