Case Study: iNet Media reduces campaign setup time and boosts client spend with CallRail

iNet Media cuts campaign setup time by 99% with CallRail

The customer, iNet Media, a digital marketing agency, faced challenges with their previous call tracking provider, Marchex, which included technical issues and an inability to meet their marketing needs efficiently. They needed a more effective solution to run their call tracking campaigns and prove ROI to their clients. They implemented call tracking from the vendor CallRail.

CallRail provided a solution with a far superior and easier-to-use interface, allowing iNet Media to set up new call tracking campaigns in just 60 seconds. This resulted in a 99% decrease in setup time compared to their previous provider. The agency also saw a significant measurable impact on client spend, with one client increasing their campaign budget by 300% from $2,000 to $8,000 per month after CallRail's implementation proved the campaign's effectiveness.

iNet Media