Case Study: Do You Convert achieves higher phone-lead conversions and clear ROI with CallRail

Do You Convert develops failproof call-based sales programs for home builders

Do You Convert is a sales and marketing agency that builds “bulletproof” selling systems for new home builders, helping clients hire and train online sales agents and manage high volumes of phone leads. Their challenge was proving which listings and ad placements drove real revenue while handling overwhelming call volume and missed opportunities — so Jen Barkan and her team rely on CallRail’s Call Tracking and Lead Center (plus Call Flows and built-in texting) to capture, route, and analyze every inbound call.

With CallRail, Do You Convert ties tracked numbers to specific properties, marketing sources, and agents, uses Lead Center analytics and hour-by-hour reports to staff and prioritize peak times, and routes non-sales calls away from sellers via Call Flows. The outcome: clearer marketing ROI, faster follow-up, streamlined workflows, and dramatic lead growth — clients have seen leads “skyrocket, double, triple,” higher appointment-to-sale conversions, and improved team performance backed by CallRail’s reporting and partner support.

Do You Convert

Jenn Barkan

Online Sales Coach