Case Study: Milia Marketing achieves 40% revenue growth and 120% lead increase with CallRail

Cornerstone Foot Care boosts revenue by over 40% with call tracking

Milia Marketing, a full-service digital agency, needed to convince two-location client Cornerstone Foot Care to invest in online marketing and lacked visibility into inbound leads and phone-call sources. To address this, Milia partnered with CallRail and implemented CallRail’s call-tracking platform and custom phone numbers tied to Google Ads so they could track which campaigns and keywords were driving calls and measure call quality.

Using CallRail, Milia Marketing delivered clear attribution and call-insights that immediately boosted performance: Cornerstone went from about 125 patient leads/month to 175 in month one (+50), saw an 18% month-over-month rise after launch, a 54% improvement in the first measurement period, and now averages 275 leads/month (about a 120% increase over the prior baseline). The Google Ads + CallRail setup also helped reduce missed calls, increase call duration, response rate and call quality, and drove a 40% revenue increase across both locations.

Milia Marketing

Anthony Milia

Owner and Founder