Case Study: Centeno-Schultz Clinic achieves more, better-fit patients with CallRail

Centeno-Schultz Clinic uses call data to bring in more, better-fit patients

Centeno Shultz, a leading orthopedic clinic specializing in stem-cell and PRP procedures, needed a comprehensive, easy-to-navigate marketing analytics tool to attract more and better-fit patients. They turned to CallRail, using its call tracking and Conversation Intelligence to dig deeper into marketing data and better understand each step of the patient journey.

CallRail’s solution—call data, transcriptions, and keyword-level Conversation Intelligence—let Centeno Shultz quantify how many callers mentioned specific concerns and which campaigns drove interest. With that insight, the clinic optimized messaging and channel spend, improving the quality of inbound leads and increasing inquiries from better-fit patients based on measurable keyword and call-volume trends.

Centeno Shultz

Russell Cordova

Customer Experience Manager