Case Study: Brolik achieves HIPAA-compliant call tracking and better marketing attribution with CallRail

Brolik grows one client’s business by 108% with CallRail

The customer, Brolik, is a digital agency that needed call tracking and analytics for a healthcare client to refine online marketing efforts. Their challenge was finding a solution that provided robust campaign insights while complying with strict HIPAA regulations for handling sensitive patient information. They turned to CallRail for its call analytics service.

The solution implemented by CallRail was its HIPAA-compliant offering, which included signing a business associate agreement, providing encrypted call recording, and automatic logout features for security. This allowed Brolik to securely track marketing campaigns and record calls. Using CallRail, Brolik helped one client's business grow by 108%, and gained the secure visibility needed to manage and attribute calls from various advertising channels.

Brolik