Callbox
107 Case Studies
A Callbox Case Study
Network Management and Security Company, a privately held provider of scalable IT management solutions serving medium to large enterprises (over 40 customers with more than 5,000 locations), needed to markedly increase highly qualified interest and generate enough leads to boost sales. They engaged Callbox to run an Appointment and Lead Generation Program, including an out‑of‑the‑box telemarketing campaign and use of Callbox’s PipelineCRM.
Callbox executed targeted telemarketing—prospect profiling, qualification, pitching, appointment setting and email follow‑ups—using a scripted approach and PipelineCRM to deliver and track appointments. The campaign produced sales that exceeded projected revenues, increased ROI, reduced transaction costs, saved time and money, improved in‑house sales productivity and raised conversion rates.
Network Management and Security Company