Case Study: Leading Singapore 3PL doubles sales appointments and secures 45 qualified meetings in 12 weeks with Callbox

SG-based 3PL Company Doubles Sales Appointments, Gears Up For Expansion

Leading SG Logistics Providing Company, a Singapore-based third-party logistics (3PL) provider serving freight forwarders and shippers, faced a crowded local market and relied mostly on inbound lead generation, averaging only 8–10 appointments per month. To build a proactive outbound channel and increase qualified meetings, the company engaged Callbox to run an integrated outbound appointment-setting program.

Callbox implemented a three-month campaign combining targeted email outreach and live calling, helped refine the ideal customer profile, trained calling agents on the client’s services, and developed tailored scripts and email assets. The campaign delivered 45 qualified appointments, 193 marketing-qualified leads and 24 sales-qualified leads in 12 weeks—enabling the client’s sales team to handle 2.5× more meetings—and prompted the client to renew and expand the program with Callbox.