Case Study: Leading Advice and Integrated Solution Providing Company achieves 165 qualified leads and a sales-ready profiled database with Callbox

Quantifying Lead Generation Success for World-Class Data Solutions Provider

Leading Advice and Integrated Solution Providing Company, a Singapore-based global leader in data backup, recovery and archiving, needed a reliable telemarketing partner to boost event attendance and profile its prospect database. After an initial lead generation engagement, the company contracted Callbox to cold-call IT managers, invite participants to open-house events in Australia, and gather market feedback to improve its sales outreach.

Callbox deployed an outbound telemarketing team to run a call-to-invite campaign for four events and a follow-up lead generation/customer-profiling campaign that included distributing free eBooks. The effort targeted a 14,000-record database, produced weekly reporting, and overcame contact challenges using Callbox’s B2B experience. Callbox identified 165 qualified leads, secured strong event turnout, fully profiled the database, and delivered a sales-ready pipeline that let the client prioritize higher-value opportunities.