Callbox
107 Case Studies
A Callbox Case Study
Leading Recruiting and Information Service Providing Company, Japan’s largest recruiting and information service firm based in Tokyo, was preparing to launch a new product in Singapore but lacked an in‑house marketing team to engage prospects and meet tight launch deadlines. They engaged Callbox for appointment‑setting and lead‑nurture services, using Callbox’s multi‑channel outreach and the Callbox Pipeline Lead Nurture Tool to supplement their marketing efforts.
Callbox ran two appointment‑setting campaigns, shifting from a brief, multi‑location approach to a focused, single‑location strategy with four agents, pre‑campaign emails and sustained follow up. Performance rose sharply—after an initial 3 appointments and 13 leads, the optimized campaign delivered 34 appointments and 53 leads (with 50 warm follow‑ups), and the program ultimately produced 178 nurtured leads (37 agreed meetings, 75 warm leads, 66 email follow‑ups), prompting the client to plan a long‑term contract with Callbox.
Leading Recruiting and Information Service Providing Company