Case Study: Leading Digital Satellite Providing Company achieves 50% increase in installations and 13-state expansion with Callbox

Leading Digital Satellite Providing Company - Customer Case Study

Leading Digital Satellite Providing Company, a premier retailer of Dish Network, faced rapid growth challenges: stiff competition from major cable providers, limited in-house sales and support capacity, and an underperforming internal sales operation. To widen its reach and hit sales targets it engaged Callbox for lead generation and telemarketing support.

Callbox implemented a six-month lead generation campaign (plus a two-month pre-close transfer period) using a 10-agent team (7 openers, 3 closers) to generate and qualify prospects and forward them to the client’s specialists; as confidence grew Callbox agents began closing deals as well. The Callbox program let the client cut in-house sales costs, expand from Southern California into 13 states including Texas, Arizona and Oregon, and achieve a 50% increase in installations per day, alongside on-site sales training that reinforced the outsourcing partnership.