Case Study: Australia & New Zealand’s leading Oracle, PeopleSoft and JD Edwards consulting organization generates rock-solid leads and drives event attendance with Callbox

Leading Consulting Organization - Customer Case Study

Leading Consulting Organization, the largest independent Oracle, PeopleSoft and JD Edwards consulting firm in Australia and New Zealand, needed to boost sales and awareness of its services and to promote an "Oracle Leadership Forum" — gathering and confirming attendees. They engaged Callbox to run outbound marketing and event promotion, leveraging Callbox’s Lead Generation (telemarketing) and Call-to-Invite services and its PipelineCRM for lead tracking.

Callbox ran two campaigns: telemarketing outreach to CIOs to set up introductory meetings and collect contact details, and a call-to-invite program to confirm invite receipt and register forum attendees (including resending invites and 48-hour confirmations). The work delivered immediate warm leads and a strong turnout for the event, improved lead tracking via PipelineCRM, and earned praise for Callbox’s communication and efficiency — prompting the Leading Consulting Organization to plan further campaigns with Callbox.