Callbox
107 Case Studies
A Callbox Case Study
Global Accounting and Consulting Firm, the IT services arm of a large global accounting and consulting network based in Singapore, faced a crowded IT market where prospects were confused by similar offerings and needed to understand why they should choose this provider. To improve appointments and lead quality, the customer engaged Callbox for Appointment Setting & Call-to-Invite and Customer Profiling, leveraging Callbox’s SMART Calling system and Pipeline Lead Nurture Tool.
Callbox validated and updated contact data, sent targeted teaser emails, tracked engagement, used SMART Calling to reach prospects at optimal times, and secured meetings with calendar invites and follow-up messages. The campaign produced measurable results: over a ten-month period Callbox delivered 149 total appointments and 18 registrations (rising from 12 appointments in month one to 34 in month two), with additional activity continuing into the eleventh month.
Global Accounting and Consulting Firm