Callbox
107 Case Studies
A Callbox Case Study
Leading Consulting Firm, a US-based provider of Cloud Integration and Supply Chain Integration Solutions, struggled to find long-term customers because many contacts were poorly profiled and prospects’ needs went undiscovered. Seeking better lists and higher-quality meetings, they engaged Callbox for appointment-setting via its multi-channel marketing campaign and piloted the Callbox Pipeline Lead Nurture Tool to improve contact accuracy and lead qualification.
Callbox profiled and updated contacts on every call, used targeted probing to uncover needs, and automated list cleansing, scheduled emails, and real-time alerts with the Callbox Pipeline Lead Nurture Tool. Over 14 months Callbox delivered 700 appointments (growth from 49 to 360 per term), with about 175 leads requesting proposals (~25%) and a 12% close rate, generating approximately $1.3M in incremental revenue and an active nurture pipeline of 150+ leads.
Leading Consulting Firm