Callbox
107 Case Studies
A Callbox Case Study
Leading IT Solution Providing Company, an Ontario-based provider of managed services and remote monitoring software for SMBs, needed to promote its weekly webinars and generate qualified leads to support its in-house sales team. Facing the burden of hundreds of calls to hit a minimum of 30 webinar registrations per day, the company outsourced this effort to Callbox for a call-to-invite telemarketing campaign.
Callbox deployed an initial eight-agent telemarketing team (later scaled to as many as 20), leveraging its 20 million‑record database to target prospects, register interested attendees, and pass qualified leads to the client’s lead development team. Over nearly three years Callbox consistently met daily and monthly quotas, delivering 35,793 webinar registrations, enabling expansion into the UK and New Zealand, and relieving the client of day‑to‑day campaign management.
Leading IT Solution Providing Company
Sean S.
Director Partner Development