Case Study: Australian Debt Management Firm achieves 505 qualified leads in 9 months with Callbox

Callbox Lends B2C Expertise to Debt Management Firm in AU-wide Campaign

Debt Management Firm, a long-established family-run Australian financial company offering same-day loans, car loans and Part IX Debt Agreement administration, needed to grow its share of the debt relief market while complying with strict marketing regulations and overcoming customer mistrust. To target only warmed prospects who had previously interacted with the firm and to free its in-house consultants from initial outreach, Debt Management Firm engaged Callbox to run an Australia‑wide, phone-based B2C lead generation campaign.

Callbox profiled and validated the client’s records, produced compliant campaign materials and call scripts, and used live-agent phone outreach to qualify prospects for further engagement. Over nine months Callbox delivered 505 qualified leads, a 31% average reach rate and an 11% mean response rate—outperforming typical benchmarks—and the client projects 70–80% of those leads (about 354–404) will convert to customers.