Callbox
107 Case Studies
A Callbox Case Study
Leading Postal and Logistics Providing Company, a global postal and logistics leader with operations in 220 countries, was seeing dwindling attendance at its long-running industry events as competitors increased their event activity. To reverse the trend they hired Callbox to run a Call-to-Invite program using Customer Profiling, the Pipeline Lead Nurture Tool and Callbox’s SMART Calling to revalidate contacts and re-engage prospects.
Callbox executed email outreach, profiling and follow-up calls, updated 1,494 contact records, filtered active prospects, scheduled calendar invites and used SMART Calling for final confirmations, resulting in 250 confirmed attendees and 42 warm follow-ups within 12 weeks; the two-day-prior confirmation calls helped secure the final RSVPs. Callbox’s targeted nurture and confirmation workflow delivered measurable attendance recovery and a clean, verified event database.
Leading Postal and Logistics Providing Company