Case Study: Dream Project Coach saves 60 minutes a day and increases discovery call bookings with Calendly

More time to focus on clients Global business coach saves an hour a day with Calendly

Dream Project Coach, led by London-based business coach Mel Larsen, needed a better way to manage a growing global coaching practice with hundreds of clients, multiple programs, and meetings across time zones. Before Calendly, scheduling required manual back-and-forth, separate Zoom links, and follow-up reminders, creating stress and slowing growth.

Calendly streamlined the process with Event Types, Round Robin scheduling, custom questions, and automated Workflows for reminders. As a result, Dream Project Coach saves 30–60 minutes per day, discovery call bookings have increased by about 50%, and the client experience now feels more polished and professional.

Dream Project Coach

Mel Larsen

Founder