Case Study: Business Sunrise improves business customer support with BSI CRM from BSI Business Systems Integration AG

A BSI Business Systems Integration AG Case Study

Preview of the Business Sunrise Case Study

Business Sunrise - Customer Case Study

Business Sunrise, a large Swiss telecom provider, required a robust CRM to manage its over 60,000 business customers and provide high-quality, personalized support. To standardize processes and gain a unified customer view, they implemented BSI CRM from vendor BSI Business Systems Integration AG.

The solution from BSI Business Systems Integration AG involved upgrading to the latest version of BSI CRM. This provided automated offer generation, standardized sales processes, and comprehensive sales funnel reports. The implementation resulted in seamless multi-channel customer support and established a foundation for future processes like automated sales commissions, leading Business Sunrise to remain with BSI due to the system's flexibility and practical new functions.


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Business Sunrise

Stephan Müller

Director, Product & Portfolio Management


BSI Business Systems Integration AG

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