Case Study: Global Consumer Electronics Enterprise achieves improved North American customer experience with Bright Pattern omnichannel contact center

Global Consumer Electronics Enterprise Deploys Bright Pattern Contact Center to Improve North American Customer Experience

Global Consumer Electronics Enterprise, an award‑winning maker of consumer devices sold in over 100 countries, needed to modernize its North American customer experience to meet digitally savvy, high‑tech customers who expect omnichannel, on‑the‑go communications. To address this challenge, the company deployed Bright Pattern Contact Center, Bright Pattern’s omnichannel cloud contact center platform, through a global Bright Pattern partner.

Bright Pattern implemented its cloud‑based omnichannel solution—integrating voice, email, chat, video, SMS, in‑app messaging, social messengers and bots—along with a unified agent desktop, PCI‑compliant payments, and out‑of‑the‑box CRM integrations. The Bright Pattern deployment delivered faster time‑to‑implement and accelerated ROI while providing enterprise‑grade capabilities such as active‑active disaster recovery, scalability to 15,000+ agents, multinational deployment and continuous availability to modernize and scale the customer’s North American support operations.