Case Study: Kohler gains real-time event insights with Brandwatch Vizia

Kohler uses Brandwatch Vizia for real-time insights at 2 major live events

Kohler, a global manufacturer of kitchen and bath products, sought to better understand and engage with consumers during two major live events it sponsored: The Bonnaroo Music and Arts Festival and The PGA Championship. To achieve this, the customer used Brandwatch's Vizia platform to gain real-time social insights for more relevant engagement.

Brandwatch implemented its Vizia platform, a real-time social intelligence hub, for Kohler. This solution allowed the Kohler team to interact with consumers instantly as conversations happened and to understand the impact of their digital marketing efforts during these events.

Kohler